Jim Collins: It is better to understand who you are than where you are going—for where you…
It is better to understand who you are than where you are going—for where you are going will almost certainly change.
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- Every company has its own culture. Company culture is established by values (beliefs), principles (rules), behaviors (rituals), and atmosphere (felt presence) of a group of people. It is a general attitude of a corporation that generates specific outcomes.
- Your fingerprint determines the imprint you leave.
- Seek to be known more for what you are for, than for what you are against.
- What you do is always secondary to who you are.
- Do nothing for prestige or status or money or approval alone.
- It is not what he has, nor even what he does, which directly expresses the worth of a man, but what he is.