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Keith Craft: The greatest relationships are not built on trust, but they are built on values.

The greatest relationships are not built on trust, but they are built on values.
Keith Craft

The thought behind the quote

When we think about the foundation of strong relationships, trust often comes to mind first. However, even deeper than trust are shared values that bind people together and guide their actions. Trust can be built and rebuilt over time, but values provide the direction and purpose that sustain relationships through every season. Relationships thrive when both individuals share core values that guide their decisions, actions, and priorities.

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