keithcraft.com
LeadershipologyBeta

John Ruskin: Say all you have to say in the fewest possible words, or your reader will be…

Say all you have to say in the fewest possible words, or your reader will be sure to skip them; and in the plainest possible words or he will certainly misunderstand them.
John RuskinSourced
Source
From the book A Joy for Ever, note 6 (1857)., John Ruskin, A Joy for Ever, note 6 (1857).

Every quote on Words